Marketing

Year-round marketing tips for independent insurance agents

It’s important to keep in mind as an independent health or life insurance agent, that marketing is an ongoing year-round process. That is one of the biggest differentiators of successful agents. Many insurance agents focus their marketing efforts during the Open Enrollment Season, but this is the time where clients are being bombarded by marketing and advertisements from different insurance companies and insurance agencies to the point that they may feel overwhelmed, and it is difficult for an agent to stand out and gain clients during this time. We are sharing some tips that health insurance agents can apply year-round to grow their book of business.

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This is how insurance agents and brokers can boost sales under the American rescue Plan

The American Rescue Plan which was signed into law last month, gives ACA agents and brokers a unique opportunity to enroll new and existing clients in more affordable coverage without a qualifying life event. The Department of Health and Human Services has informed consumers will have until Aug. 15 to sign up for plans, extending the deadline from May 15. The special open-enrollment period began on Feb. 15 to help people who had lost jobs because of the pandemic gain health insurance coverage.

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Boost client engagement during a pandemic!

The current state of the nation has proven to be very unsettling for businesses across the country. Forcing millions to shut their doors and work remotely. Forever changing the way, we communicate with clients and loved ones. So how can we not only maintain contact and communication during a global pandemic but increase it? Communication and engagement are crucial to make sure sales do not decline in your business.

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